First impressions and hair impressions (2024)

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Because light travels quicker than sound, people are seen before they are heard. That is why, even before a person utters a word their appearance tells a much about them in terms of their competence, perceived level of intelligence, affability, self-esteem, self-confidence, success, authority and beliefs. This qualitative study aims at exploring the basis on which people form first impressions of personalities they meet based on their clothes

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Attire, Physical Appearance, and First Impressions: More Is Less

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The present research modeled research on trait descriptive adjectives (Anderson, 1968, 1971, 1974, 1979; Zanna and Hamilton, 1972) and examined the manner in which the impact of a target physical appearance cue changes as a function of the number and type of other identifiable physical appearance cues available. In a procedure similar to that used by Zanna and Hamilton (1972), subjects viewed and rated 16 slides of stimulus persons, each of which varied in physical appearance. The 16 slides were developed from a factorial combination of four specific physical appearance cues identified in terms of deviations from a standard. Three separate experiments were conducted. The physical appearance cues were categorized into two types according to whether they were relevant for social situations or task-related situations. A 25 factorial design was used with repeated measurements on each factor. In accord with the basic theory, it was hypothesized that the impact of a single physical appear...

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Frontiers in psychology

Age, Health and Attractiveness Perception of Virtual (Rendered) Human Hair

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Bernhard Fink

The social significance of physical appearance and beauty has been documented in many studies. It is known that even subtle manipulations of facial morphology and skin condition can alter people's perception of a person's age, health and attractiveness. While the variation in facial morphology and skin condition cues has been studied quite extensively, comparably little is known on the effect of hair on social perception. This has been partly caused by the technical difficulty of creating appropriate stimuli for investigations of people's response to systematic variation of certain hair characteristics, such as color and style, while keeping other features constant. Here, we present a modeling approach to the investigation of human hair perception using computer-generated, virtual (rendered) human hair. In three experiments, we manipulated hair diameter (Experiment 1), hair density (Experiment 2), and hair style (Experiment 3) of human (female) head hair and studied perc...

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Visual attention to and perception of undamaged and damaged versions of natural and colored female hair

Bernhard Fink, Paul Matts, F. Neuser

Female hair color is thought to influence physical attractiveness, and although there is some evidence for this assertion, research has yet not addressed the question if and how physical damaging affects the perception of female hair color. Here we investigate whether people are sensitive (in terms of visual attention and age, health and attractiveness perception) to subtle differences in hair images of natural and colored hair before and after physical damaging. We tracked the eye-gaze of 50 men and 50 women aged 31–50 years whilst they viewed randomized pairs of images of 20 natural and 20 colored hair tresses, each pair displaying the same tress before and after controlled cuticle damage. The hair images were then rated for perceived health, attractiveness, and age. Undamaged versions of natural and colored hair were perceived as significantly younger, healthier, and more attractive than corresponding damaged versions. Visual attention to images of undamaged colored hair was significantly higher compared with their damaged counterparts, while in natural hair, the opposite pattern was found. We argue that the divergence in visual attention to undamaged colored female hair and damaged natural female hair and associated ratings is due to differences in social perception and discuss the source of apparent visual difference between undamaged and damaged hair.

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The Face and Head Hair of Woman: Long Hairstyle as an Adaptive Means of Displaying Phenotipic Quality

Norbert Meskó

While numerous research of an evolutionary perspective have been focused on female facial and physical appearance, there have been relatively less investigation into the effects of hairstyle on women’s facial attractiveness. The aim of our study was to examine the effects of long head hair on the aesthetic evaluations of female facial attractiveness in four dimensions of perception related to mate choice (maturity, sexiness, femininity, health). On the basis of the good genes model of sexual selection theory we hypothesized that the only individuals who can afford the costs of growing long hair are those of an above-average phenotypic and genetic quality. According to our results, long hairstyle has a more positive effect on the evaluation of the female faces initially considered less attractive than on those faces initially considered more attractive (on the basis of their facial proportions).

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First impressions and hair impressions (2024)

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